Beer Day Britain: Brits opt for local beers as their tipple of choice

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Heineken dominates in London, Greene King is top choice in the East of England and Tennent's rules supreme in Scotland - what's your favourite beer of choice?

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00:00 Heineken dominates in London, Green King is top choice in the east of England and Tenet's

00:06 rule supreme in Scotland. What's your favourite beer of choice? Beer Day Britain falls on

00:11 the 15th of June to commemorate the signing of the Magna Carta and the standardisation

00:15 of the measurement of beer, ale and wine throughout the country. Nowadays though, there are now

00:20 more options than ever before when heading to your local. However, despite the range

00:25 from around the world to choose from, it seems we've retained a sense of local pride in our

00:29 pints. Locally brewed Bev's are the tipple of choice for most Brits, with Cockneys favouring

00:34 London pride and the Scots reaching for a Tenet more often than other regions. Having

00:38 a pint is almost synonymous with heading to one of the nation's world famous 46,000 pubs,

00:44 but our drinking habits have changed through the cost of living crisis and since the coronavirus

00:49 pandemic. Data from the Office for National Statistics shows Brits are buying 25% more

00:54 of their beer at supermarkets and other shops to drink in the comfort of their own home

00:58 instead of heading to the pub. But campaign groups say buying the drink anywhere is contributing

01:03 positively to the economy.

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