THR Charts: Celebrities and Fashion Brands That Dominated the 2024 Met Gala | THR Video - video Dailymotion

The Hollywood Reporter

Who would you say won the Met Gala carpet, Tyla or Zendaya? We're breaking down which stars and brands who dominated the 2024 Met Gala on today's special Red Carpet Power Rankings edition of THR Charts: The Breakdown for Thursday, May 16th.

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00:00 Who would you say won the Met Gala carpet? Tyla or Zendaya?

00:04 We're breaking down which stars and brands dominated the Met Gala on today's special

00:08 Red Carpet Power Rankings edition of THR Charts The Breakdown for Thursday, May 16th.

00:13 The Hollywood Reporter partnered with Launch Metrics to calculate the earned exposure data

00:17 for luxury fashion brands and the stars who wore them at the 2024 Met Gala.

00:22 Here's how it works. The Launch Metrics Media Impact Value, aka MIV algorithm,

00:27 assigns a monetary value to every post, social media interaction,

00:31 and editorial story to determine a brand's influence.

00:34 Starting with the top 5 women, Tyla in Balmain claimed the number one spot,

00:38 followed by Zendaya in Maison Margiela at number two, Ali Abbot in Sabasachi came in third,

00:44 Kendall Jenner in Givenchy was number four, and Zendaya in Givenchy, her second look of the night,

00:49 rounded out the top five. Add the earned exposure from both books worn by Zendaya,

00:53 and it was clear she won the night.

00:55 As for the men, Stray Kids and Tommy Hilfiger topped the list,

00:59 followed by Bad Bunny in Maison Margiela at number two,

01:02 Chris Hemsworth and Tom Ford came in third, Barry Keoghan in Burberry was number four,

01:07 and Sam Smith in Christian Cowan was fifth.

01:09 Given this, Maison Margiela claimed the number one spot on the list of top 10 fashion brands.

01:14 Thanks for watching this special Red Carpet Power Rankings edition of THR Charts The Breakdown.

THR Charts: Celebrities and Fashion Brands That Dominated the 2024 Met Gala | THR Video

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