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New iPad Pro + M4 chip
Teaser Trailer
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5/8/2024
New iPad Pro + M4 chip - The M4 chip is the most advanced chip ever in an iPad. Find out all the details in a deep dive with Tim Millet, VP of platform architecture.
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Transcript
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00:00
[MUSIC]
00:06
M4 represents another big step forward for Apple Silicon.
00:10
To start, M4 is built on
00:12
second-generation three nanometer technology
00:15
that's even more power efficient.
00:17
This was essential to deliver
00:19
incredible performance in
00:21
the exceptionally thin and light design of iPad Pro.
00:24
M4 also features an entirely new display engine,
00:28
designed with pioneering technology that enables
00:31
the stunning precision, color,
00:34
and brightness of the Ultra Retina XDR display.
00:37
In addition, M4 brings phenomenal performance to the new Pro.
00:42
It has a powerful new CPU and builds upon
00:46
the next-generation GPU architecture debuted on M3.
00:51
The new CPU with up to four performance cores,
00:54
and now with six efficiency cores,
00:57
all with next-generation ML accelerators,
00:59
delivers up to 50 percent faster CPU performance
01:03
over M2 in the previous iPad Pro.
01:06
The next-generation 10-core GPU architecture
01:09
includes powerful features like dynamic caching,
01:13
and brings hardware accelerated mesh shading
01:15
and ray tracing to iPad for the first time.
01:18
So games like Diablo Immortal look fantastic,
01:22
and Pro rendering apps like Octane will flat out fly.
01:26
With up to four times faster performance than M2.
01:30
And we've added these architecture and performance improvements
01:34
while maintaining our industry-leading performance per watt.
01:39
M4 can deliver the same performance as M2 using just half the power.
01:45
That's a tremendous gain in performance per watt,
01:48
and perfect for the thin and light design of the new Pro.
01:52
Now, when we compare it to
01:54
the latest PC chip in a thin and light laptop,
01:58
M4 can deliver the same performance using just a quarter of the power.
02:03
That's the amazing power-efficient performance lead that Apple Silicon provides.
02:09
Another way Apple Silicon leads the industry is with the Neural Engine,
02:14
which the industry calls an NPU.
02:16
The Neural Engine is an IP block in the chip
02:19
dedicated to the acceleration of AI workloads.
02:23
Now, while the chip industry is just starting to add NPUs to some of their processors,
02:29
we've been including our industry-leading Neural Engine in our chip for years.
02:34
And now with M4, we have our most powerful Neural Engine ever,
02:39
capable of an astounding 38 trillion operations per second.
02:44
That's a breathtaking 60 times faster than our first Neural Engine in the A11 Bionic.
02:52
Together with next-generation ML accelerators in the CPU,
02:56
a high-performance GPU,
02:58
and more memory bandwidth,
02:59
the Neural Engine makes M4 an outrageously powerful chip for AI.
03:05
It can do amazing things even faster,
03:08
like easily isolate a subject from its background in 4K video
03:12
with just a tap in Final Cut Pro.
03:16
In fact, with this level of performance,
03:19
the Neural Engine in M4 is more powerful
03:22
than any neural processing unit in any AI PC today.
03:28
So that's M4.
03:29
It's built with cutting-edge technology
03:32
that enables the breakthrough design and stunning display of the new Pro,
03:36
and delivers a giant leap in performance.
03:40
With M4, iPad Pro widens its lead as the most powerful device of its kind.
03:46
(MUSIC)
03:50
(MUSIC FADES)
03:53
(MUSIC FADES)
03:56
[BLANK_AUDIO]
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