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The ad from air New Zealand, to advertise their grabaseat deals, that had to be banned from the air due to people's complaints about the use of the term cougar. Rape Prevention Education director Kim McGregor told the NZ Herald the ad was objectionable on several levels and that some Air New Zealand staff were concerned about the promotion.

"They find it degrading and that it is encouraging potentially harmful behaviour, so my question is why is our national carrier promoting sexually predatory behaviour?"