MrBeast reveals his first video on X made $263,000—but the YouTube multi-millionaire dismissed the cash as a ‘facade’ and is giving it away

Fortune

It seems YouTube’s biggest name isn’t sold on X being a “video-first” platform, calling advertising revenue generated by his first video on the site a “facade.”

Transcript

00:00 MrBeast isn't sold on X being a video first platform, calling the advertising revenue generated by his first video on this site a "facade."

00:09 The YouTuber, whose real name is Jimmy Donaldson, said the revenue created from his post on X was over $263,000.

00:17 His experiment on X came after Elon Musk directly appealed to him to post on the platform.

00:22 While a quarter of a million dollars would be a career-defining moment for many creators, Donaldson called the cash a bit of a facade.

00:29 He explained, "Advertisers saw the attention it was getting and bought ads on my video, I think.

00:34 And thus, my revenue per view is prop higher than what you'd experience."

00:38 Five minutes after posting the advertising revenue figures, MrBeast pledged to give away $250,000 of the earnings.

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