The new Toyota LBX at Fuji Speedway
- 3 months ago
A new model for a new market segment: With the new LBX, Lexus has developed a vehicle specifically for the needs and current trends of customers in Europe for the first time. The new compact SUV impresses with its high quality and at the same time offers a fresh look.
The new LBX is the brand's smallest model to date and offers comfort and technologies normally found in higher vehicle classes. It does not compromise on typical Lexus qualities such as outstanding craftsmanship and omotenashi hospitality for all occupants. 25,000 units of the brand's new central model are expected to be sold in Europe next year. Delivery of the first vehicles will begin in spring 2024.
What is also special is that the model name consists of three letters - previously this privilege was only reserved for the LFA super sports car. With the choice of the name, Lexus underlines its confidence in the new model. Just as the LFA showed a completely different side of the brand in terms of power and performance, the LBX challenges the status quo and redefines what a compact car can offer.
As a new entry-level model in Lexus' European range, the LBX appeals primarily to young people who have not previously considered a Lexus. It is also an attractive offer for those customers who are planning to buy a smaller vehicle than before or a second car.
During development, one focus of the Lexus engineers was on giving the compact SUV the driving experience typical of the brand “Lexus Driving Signature”. The measures include fundamental revisions to the global GA-B platform, including a longer wheelbase, a wider track and the use of new materials and technologies for greater body rigidity. The interplay between packaging, chassis tuning, brakes and steering ensures that the vehicle responds directly and reliably to the driver's every reaction.
The new LBX is the brand's smallest model to date and offers comfort and technologies normally found in higher vehicle classes. It does not compromise on typical Lexus qualities such as outstanding craftsmanship and omotenashi hospitality for all occupants. 25,000 units of the brand's new central model are expected to be sold in Europe next year. Delivery of the first vehicles will begin in spring 2024.
What is also special is that the model name consists of three letters - previously this privilege was only reserved for the LFA super sports car. With the choice of the name, Lexus underlines its confidence in the new model. Just as the LFA showed a completely different side of the brand in terms of power and performance, the LBX challenges the status quo and redefines what a compact car can offer.
As a new entry-level model in Lexus' European range, the LBX appeals primarily to young people who have not previously considered a Lexus. It is also an attractive offer for those customers who are planning to buy a smaller vehicle than before or a second car.
During development, one focus of the Lexus engineers was on giving the compact SUV the driving experience typical of the brand “Lexus Driving Signature”. The measures include fundamental revisions to the global GA-B platform, including a longer wheelbase, a wider track and the use of new materials and technologies for greater body rigidity. The interplay between packaging, chassis tuning, brakes and steering ensures that the vehicle responds directly and reliably to the driver's every reaction.