‘We don’t want to commodify our people’: Binay urges DOT to keep ‘fun in PH’ brand
rapplerdotcom
rapplerdotcom
  • 11 months ago
Senate tourism committee chairman Nancy Binay urges the Department of Tourism to build on its ‘More fun in the Philippines’ brand instead of pursuing its new campaign that she says, seems to ‘commodify’ Filipinos.

Full story: https://www.rappler.com/nation/binay-urges-department-tourism-defer-rebranding-philippines-campaign/
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