OSM Campaign of the Year - Padman, Muruganantham
OutlookIndia
OutlookIndia
  • 3 years ago
With massive participation from celebs, the #PadManChallenge spread awareness about feminine hygiene, a taboo topic in most conservative circles in India. Its viral success makes it the OSM Campaign of the Year at the @PCJeweller Outlook Social Media Awards @Kurlon #PCJOSMAwards
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