Bollywood’s biggest fundraiser concert, I For India began on an exciting note on May 3 and the fervour continued throughout the event. The concert, an initiative to raise money for those affected by the coronavirus pandemic, featured several Bollywood and international celebrities such as actors Amitabh Bachchan, Shah Rukh Khan, Aamir Khan, Priyanka Chopra, Will Smith, Akshay Kumar, Shabana Azmi, Ranveer Singh, Alia Bhatt, Vicky Kaushal, Farhan Akhtar, Shankar-Ehsaan-Loy, Pritam, Arijit Singh, Ayushmann Khurrana, Kareena Kapoor, Saif Ali Khan, Sonu Nigam, Virat Kohli, Anushka Sharma, Madhuri Dixit, Tiger Shroff and many others. The event was started by Zoya Akhtar and Karan Johar briefing about the purpose and informing people that the money raised will go to Give India's COVID-19 Response Fund, which aims to help the coronavirus frontline workers.