Toys Rasti sponsors children's television program 1974

Bs. As .: More successes of the Argentine industry. Upon returning from a tour of several countries, Mr. Jorge Pieretti, senior executive of Knittax Argentina highlights the importance that the Argentine Industry is acquiring abroad in the toy. The toy manufacturing company Rasti has embarked on a major expansion plan for its industrial plant with special dedication to the plastic injection department, which will be the most important in South America in this type of process. Always sensitive to everything related to childhood, the company organizes happy meetings for children, entertained by artists who love and know how to be loved by small people. Also through television and with the participation of well-known figures Knittax sponsors a skill contest in the construction of the most varied expressions of children's fantasy with the Rasti modules. The most original creations are worthy of valuable prizes. It is in a way to encourage children to develop their creative talents while still entertaining themselves. In the distribution of the Santa Clara de Asis awards, which are awarded annually to personalities or entities that materialize their concern for communication with a significant contribution, Knittax Argentina obtains an honorable distinction for the tenderness and hierarchy of its advertising campaign that deserves wide dissemination and general approval. .
Detail: Construction of the new Knittax company building. Images of Firulete and Cañito clowns animating a children's party with Pipo Pescador. Images from a children's television program where the prizes are awarded with the Rasti modules. Images of Orlando Marconi conducting the program. Man operating television camera. Images of the Santa Clara de Asis statuettes and ceremony with the awards ceremony. He receives one of the Manuel Garcia Ferre awards.
Date: 1974
Duration: 1 minute 48 seconds
Film code: F-00989

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