The stated aim of the National Shooting Sports Foundation is to promote, protect, and preserve America’s shooting, hunting, and outdoors heritage. It does that by working behind the scenes in Washington, D.C, and in state capitals to educate legislators on the importance of protecting the Second Amendment as well as the overall financial impact of the firearms industry on the American economy. NSSF has also created a number of successful programs and initiatives designed to promote firearms safety and help spur the recruitment and retention of hunters and recreational shooters.
SHOT Business sat down recently with NSSF president and CEO Joe Bartozzi to talk about these programs. Firearms retailers should be especially interested to hear what Bartozzi has to say about helping to keep your business open during the COVID-19 crisis.