German national football team visits the Wolfsburg Volkswagen plant
- 5 years ago
Soccer is the people’s sport: it is emotional and brings people together. It is classless, unites all social strata and is popular on every continent. Around 250 million people in over 200 countries actively participate in the sport, and far more follow the major tournaments. The last World Cup in Russia alone enticed 3.4 billion viewers to their televisions – almost half of the global population.
Soccer is therefore ideally suited to Volkswagen. The Wolfsburg-based company has been active worldwide for decades, with sites in Europe, Asia, America and Africa. Over six million brand vehicles are produced in over 150 markets and in 14 different countries. Democratization has always been at the heart of Volkswagen’s self-image – as a broadly based people’s brand that makes contemporary mobility possible for broad sections of the population.
Two days before the first qualifier for the European championship, the national team visited the Volkswagen plant in Wolfsburg.
Soccer is therefore ideally suited to Volkswagen. The Wolfsburg-based company has been active worldwide for decades, with sites in Europe, Asia, America and Africa. Over six million brand vehicles are produced in over 150 markets and in 14 different countries. Democratization has always been at the heart of Volkswagen’s self-image – as a broadly based people’s brand that makes contemporary mobility possible for broad sections of the population.
Two days before the first qualifier for the European championship, the national team visited the Volkswagen plant in Wolfsburg.