Fiat Stand at Geneva 2019
- 5 years ago
Fiat has chosen Geneva as the prestigious stage for hosting the presentation of its new 500 "120th" family, the most elegant, best-connected range ever. Available on 500, 500X and 500L, the new range celebrates Fiat's 120th birthday - a milestone that very few car manufacturers around the world have reached - and at the same time, it also writes a new chapter in the book on connectivity, a social and technological dimension already explored in 2018 with the 500 Mirror family.
In Geneva, visitors can therefore become familiar with Fiat's idea of connectivity: something that is always simple, democratic, safe and intuitive. After all, these are also the cornerstones of the Fiat tradition: offering technological solutions that are innovative but user-friendly, and just as capable of meeting modern daily mobility requirements as they are of accommodating the increasing focus of society on safety and communication.
A lot has changed since that fateful day, 11 July 1899, when the "Società Anonima Fabbrica Italiana di Automobili - Torino" was established, but its perception of the car, and above all, the way in which it is experienced, has remained unchanged over the years, becoming a distinctive trait of the brand globally.
The Swiss event will also witness the débuts of the new Panda Connected by Wind, the result of the cooperation between Fiat and Wind, yet another example of "connectivity according to Fiat" and its way of experiencing the car: always 100% connected, contemporary and safe.
In Geneva, visitors can therefore become familiar with Fiat's idea of connectivity: something that is always simple, democratic, safe and intuitive. After all, these are also the cornerstones of the Fiat tradition: offering technological solutions that are innovative but user-friendly, and just as capable of meeting modern daily mobility requirements as they are of accommodating the increasing focus of society on safety and communication.
A lot has changed since that fateful day, 11 July 1899, when the "Società Anonima Fabbrica Italiana di Automobili - Torino" was established, but its perception of the car, and above all, the way in which it is experienced, has remained unchanged over the years, becoming a distinctive trait of the brand globally.
The Swiss event will also witness the débuts of the new Panda Connected by Wind, the result of the cooperation between Fiat and Wind, yet another example of "connectivity according to Fiat" and its way of experiencing the car: always 100% connected, contemporary and safe.