Private non-life insurance players continue to gain market share. Total gross direct premiums underwritten by non-life insurers (general insurers, standalone private health insurers and specialised state-run insurers) grew a healthy 23 percent year-on-year (YoY) in February, data released by Insurance Regulatory Development Authority of India (IRDAI) on March 18 showed. Sakshi Batra does a 3 point analysis on what's working for the sector and which insurer is the best bet for investors.