Kobe Bryant Quickly Turns $6M Investment Into $200M Stake
- 6 years ago
Kobe Bryant Quickly Turns $6M Investment Into $200M Stake Not even four-and-a-half years ago, Kobe Bryant invested $6 million in the sports drink BodyArmor. BodyArmor markets itself as a healthier competitor to Gatorade. On Tuesday, Coca-Cola bought a minority stake in the beverage, which shot Bryant's stake up to approximately $200 million, according to ESPN. Bryant is the fourth largest investor
in the brand, behind co-founder
Mike Repole, Keurig Dr Pepper and Coca-Cola. In March of 2014, BodyArmor reached
$10 million in sales. The brand is
projected to exceed $400 million in 2018.
in the brand, behind co-founder
Mike Repole, Keurig Dr Pepper and Coca-Cola. In March of 2014, BodyArmor reached
$10 million in sales. The brand is
projected to exceed $400 million in 2018.