Mobile shopping takes up to 61.8% of online shopping
  • 6 years ago
These days almost everybody buys at least some stuff online.
But now, data show most online shopping isn't even done on a computer but on mobile devices.
Some of the biggest gains in Korea have been seen in food delivery.
People in other countries too are using their mobiles to buy Korean products.
Hong Yoo has this report.
Mobile shopping is now the most actively form of online shopping.
Purchases made using the internet and mobile devices such as smartphones and tablet PCs represented 61.8% of all online shopping for the second quarter of 2018.
That is the highest number ever since the government has begun collecting data of online shopping since January, 2003.
According to Statistics Korea, money used on online shopping increased by 21. 5 percent compared to the same quarter of last year.
And within that increase, money used in mobile shopping increased by 32.9 percent.
Mobile food delivery alone made more than 800 million dollars, due to the rapid growth of mobile food delivery services by 88 percent compared to last year's second quarter.
The increase was also reflected in the increase of foreign buyers using Korean online shopping platforms.
Chinese customers once again took the lead among foreign buyers, with Japan and the ASEAN bloc taking 2nd and 3rd places respectively.
Items that foreigners were more interested in buying were cosmetics, apparels and electric devices.
Hong Yoo, Arirang News.
Recommended