EBOOK Reader The Sustainable Business Challenge: A Briefing for Tomorrow s Business Leaders
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A comprehensive primer on issues of corporate sustainability and on environmental issues that affect business. The contributors include John Elkington and Rick Bunch, among others. All the key topics are addressed, and the issues are viewed from the perspective of the fictional "SDX Corporation" as key personnel there come to terms with the policy implications of environmental issues at the dawn of the new millennium. We eavesdrop on an imagined dialogue as a large corporation questions its future, and this takes the volume above the realm of an environmental management textbook, presenting instead the story of a corporation s search for sustainability. A final chapter takes us to 2020 and imagines what will be on the board s agenda by then.
A comprehensive primer on issues of corporate sustainability and on environmental issues that affect business. The contributors include John Elkington and Rick Bunch, among others. All the key topics are addressed, and the issues are viewed from the perspective of the fictional "SDX Corporation" as key personnel there come to terms with the policy implications of environmental issues at the dawn of the new millennium. We eavesdrop on an imagined dialogue as a large corporation questions its future, and this takes the volume above the realm of an environmental management textbook, presenting instead the story of a corporation s search for sustainability. A final chapter takes us to 2020 and imagines what will be on the board s agenda by then.