Before Simon Pegg starred in both Star Wars and Star Trek, he was on Spaced, a British sitcom that premiered in September 1999.
According to Uproxx, that was only a few months after the release of The Phantom Menace, which was often referenced on the show.
There’s a scene in which Pegg’s character berates a child who tries to buy a Jar Jar Binks doll at the store he works at.