Harry Potter and the Magical Profit Margins Under the Tree

  • 6 years ago
Harry Potter and the Magical Profit Margins Under the Tree
Gerrick Johnson, a toy analyst at BMO Capital Markets, named both Lego
and Thomas & Friends, the maker of toy trains for little kids, which he said also had an operating profit margin in excess of 30 percent.
Brand Finance, a brand consulting company based in London, pointed to Lego, putting its operating margins
at 34 percent over the last half-decade, compared with 14 percent for Hasbro and 13 percent for Mattel.

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