Nina Garcia Will Run Elle
- 7 years ago
Nina Garcia Will Run Elle
But Ms. Garcia is likely better (or more widely) known — to “4.5 million engaged followers on social media,” as the news
release announcing her appointment trumpets — from her life in public: on social media, on books and on television.
She’s someone global millennial women aspire to, and no one represents
that more than Nina,” said Joanna Coles, the chief content officer of Hearst Magazines, in an interview on Tuesday with Ms. Garcia and David Carey, the president of Hearst Magazines.
Ms. Garcia, 50, has been creative director of Marie Claire since 2012; before that, she was the magazine’s fashion director from 2008 to 2012.
“Elle, both its brand as well as its content strategies, can cross platforms with greater
ease than most of the current media franchises out there,” Mr. Carey said.
Until now the creative director of Marie Claire magazine, Ms. Garcia has a name
and a tart take on style known to millions in her capacity as a longtime judge on “Project Runway.” She is also the author of four books on fashion.
But Ms. Garcia is likely better (or more widely) known — to “4.5 million engaged followers on social media,” as the news
release announcing her appointment trumpets — from her life in public: on social media, on books and on television.
She’s someone global millennial women aspire to, and no one represents
that more than Nina,” said Joanna Coles, the chief content officer of Hearst Magazines, in an interview on Tuesday with Ms. Garcia and David Carey, the president of Hearst Magazines.
Ms. Garcia, 50, has been creative director of Marie Claire since 2012; before that, she was the magazine’s fashion director from 2008 to 2012.
“Elle, both its brand as well as its content strategies, can cross platforms with greater
ease than most of the current media franchises out there,” Mr. Carey said.
Until now the creative director of Marie Claire magazine, Ms. Garcia has a name
and a tart take on style known to millions in her capacity as a longtime judge on “Project Runway.” She is also the author of four books on fashion.