Former Indian captain Sourav Ganguly entered the world of start-ups by funding a Mumbai-based entertainment firm, Flikstree. Flickstree is a tech-entertainment company, Founded three partners- Saurabh Singh, Rahul Jain and Nagender Sangra in 2014. It is a curated and personalised Video Platform for free-to-watch videos. Ganguly saod that “Digital is the future of India across all fields. And going by the country’s Digital India vision, I decided to invest in Flickstree because they’re at the forefront of innovative cutting edge technology and have great founders to realise their vision, Different users have different passions. Flickstree helps users follow their passion and create their personal video magazine. Such a model has the potential to change the way videos are consumed.”