Building the Massage School of the Future Begins Yesterday with Joe Bob Smith

http://www.afmte.org/ Session Description: Does tomorrow’s to-do list look uncomfortably similar to today’s? This happens when the “urgent” overshadows the “important.” Massage schools can avoid distracting crises and focus on achieving future goals because we already know what’s coming in massage education from the market trends, regulatory changes, and effective practices happening right now. This presentation will highlight these current events in massage education, demonstrate how schools effectively use such information to strategically plan ahead, and show how to have the successful massage school of tomorrow with the knowledge of today.

Presenter Bio: Joe Bob Smith, CMT, Director of Educational Standards Division for the California Massage Therapy Council, is a former small massage school owner, large massage school administrator, and massage therapist. Joe Bob Smith now oversees the approval process for over 130 massage schools, providing him a unique bird’s eye view of the trends and effective practices most impacting massage schools today.