6 years ago

Sears, Kohl's, Macy's, JC Penney being sued for alleged price scheme

Wibbitz Top Stories
Wibbitz Top Stories
The Los Angeles city attorney accused four major stores of using pricing schemes in a series of lawsuits filed Thursday. The lawsuit alleges JC Penney, Sears, Kohl's and Macy's engage in deceptive advertising by putting out a high "list price" or "regular price" on items that were never actually for sale at that original price. The litigation states the practice makes customers believe they're getting a better deal than they actually are. Under California law, businesses can't publicize a higher original price unless a product was actually for sale at that price within three months of the advertisement. Customers have the right to know the truth about the prices they are paying.