Watch rap superstar Kendrick Lamar freestyle in Reebok Classic ad

Kendrick Lamar is one of the top MCs in rap and highly respected for his flow and content, which is part of the reason longtime apparel company Reebok formed a partnership with the former. In a new video celebrating the Reebok Classic and his collaboration with the shoe company, Kendrick spits a few bars. “It was only right that I wore the Reebok Classics then. I still remain that classic guy, and that’s the reason why I’m wearing the shoes now," Lamar said.