Apple to phase out Beats Music service on Nov. 30

  • 9 years ago
An inevitable end of services is about to befall Beats Music, which will officially shut down operations on Nov. 30 after being acquired by Apple and seeing its music curation and playlist generation technology infused into Apple Music.
The announcement was made on the Beats Music support webpage by customer experience manager Dale Bagwell, who notes subscriptions will be cancelled when the service terminates on Nov. 30.
Apple purchased Beats last year for $3 billion, netting both the company's hardware and software units, as well as high-profile executives Jimmy Iovine, Dr. Dre and Trent Reznor.
Apple Music debuted alongside Beats 1 Radio in June as an iOS exclusive before being ported over to the fourth-generation Apple TV via tvOS.

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