Keurig and Campbell Are Now Selling Cartridges for Soup
- 9 years ago
If you've ever wanted to make something other than coffee from your Keurig, well, you're in luck.
Campbell Soup and Keurig have partnered to sell soup to consumers looking for something savory from their do-it-yourself machine.
"We know more than 80 percent of people who buy Keurig pods also buy Campbell's soup, so bringing together two products people love in one handy kit is a winning idea," said Michael Goodman, a marketing director at Campbell Soup, in a joint press release from the two companies.
In case you were wondering, there's a separate packet for noodles that comes with each cartridge to add to the soup after it's been brewed.
Campbell Soup and Keurig have partnered to sell soup to consumers looking for something savory from their do-it-yourself machine.
"We know more than 80 percent of people who buy Keurig pods also buy Campbell's soup, so bringing together two products people love in one handy kit is a winning idea," said Michael Goodman, a marketing director at Campbell Soup, in a joint press release from the two companies.
In case you were wondering, there's a separate packet for noodles that comes with each cartridge to add to the soup after it's been brewed.