Web drama, killer contents of the new generation
- 9 years ago
Web drama, killer contents of the new generation
Recently, "SNS dramas," also known as "web dramas," have been gaining popularity. Their growth rate is still in its early stages compared to the success web comics achieved, but there's potential for a big growth. Beginning with "Love in Memory" in February 2013, the number of web dramas have multiplied three times by 2014 and viewer ratings also have been increasing. Web drama industry has become more dynamic due to increased number of smart devices and the fact that people can watch them whenever they want despite busy schedules. Furthermore, diverse themes and lack of restrictions play a key role in web drama industry's growth. Korean web dramas are stepping into the spotlight as they bring a great wave of sensation in content market. What is behind their growth and what are their limitations?
Recently, "SNS dramas," also known as "web dramas," have been gaining popularity. Their growth rate is still in its early stages compared to the success web comics achieved, but there's potential for a big growth. Beginning with "Love in Memory" in February 2013, the number of web dramas have multiplied three times by 2014 and viewer ratings also have been increasing. Web drama industry has become more dynamic due to increased number of smart devices and the fact that people can watch them whenever they want despite busy schedules. Furthermore, diverse themes and lack of restrictions play a key role in web drama industry's growth. Korean web dramas are stepping into the spotlight as they bring a great wave of sensation in content market. What is behind their growth and what are their limitations?