Loyalty 2.0: A History of Frequent Flyer Miles
  • 8 years ago
Loyalty 2.0: A History of Frequent Flyer Miles
Gamification Co - Concourse Exhibition Center
ON-DEMAND ONLY
A look inside the evolving design considerations behind Air Canada's Earn your Wings program. Hear about how the first iteration came about and how the airline is evolving gamification based on its learnings.

Ian DiTullo
Director of Loyalty, Air Canada